Wednesday, April 19, 2017

It turns out you don't need a $400 Wi-Fi-connected machine to squeeze juice from a bag

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As HBO's Silicon Valley returns to skewering the tech world this week, the real Silicon Valley is here to remind us that no writer's room could ever match the tech industry's ridiculous antics. 

For the past couple years, investors have been pouring hundreds of millions of dollars into a startup called Juicero.

The company makes a "smart home" device that squeezes disposable packets of liquified fruits, vegetables, and other ingredients into cups. It was billed as the Keurig of the pressed juice market — a curious goal considering that company has floundered for months — and hailed as one of the hottest hardware ventures in the valley. Read more...

More about Juicero and Business

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